The Indian job market is undergoing a significant transformation, driven by technological advancements, shifting workforce demographics, and evolving business needs. As a result, talent acquisition strategies are also undergoing a sea change. In this blog, we’ll explore the top 5 trends shaping the future of talent acquisition in India.

Trend #1: Artificial Intelligence (AI) in Recruitment

Artificial Intelligence (AI) is revolutionizing the recruitment landscape in India. AI-powered tools are being used to streamline and automate various aspects of the recruitment process, including:

• Resume screening: AI-powered algorithms can quickly scan and filter resumes, saving time and effort for recruiters.
• Candidate sourcing: AI can help identify potential candidates on social media, job boards, and other online platforms.
• Interview scheduling: AI-powered chatbots can assist in scheduling interviews, reducing the administrative burden on recruiters.

Indian companies like Infosys, Wipro, and Tata Consultancy Services (TCS) are already leveraging AI in their recruitment processes. According to a report by Glassdoor, 72% of Indian recruiters believe that AI will significantly impact the recruitment industry in the next 5 years.

Trend #2: Virtual Interviews and Remote Hiring

The COVID-19 pandemic has accelerated the adoption of virtual interviews and remote hiring in India. With social distancing measures in place, companies are turning to digital platforms to conduct interviews and onboard new employees.

• Video interviews: Platforms like Zoom, Google Meet, and Skype are being used to conduct virtual interviews, reducing the need for in-person meetings.
• Virtual reality (VR) interviews: Some companies are experimenting with VR interviews, which provide a more immersive experience for candidates.

According to a survey by Indeed, 75% of Indian recruiters believe that virtual interviews will become more common in the next 2 years.

Trend #3: Diversity, Equity, and Inclusion (DEI) in Hiring

Indian companies are increasingly focusing on diversity, equity, and inclusion (DEI) in their hiring practices. This includes:

• Blind hiring: Removing identifiable information from resumes to reduce unconscious bias.
• Diverse interview panels: Ensuring that interview panels comprise a diverse range of individuals to bring different perspectives.
• Inclusive job descriptions: Writing job descriptions that are free from bias and inclusive of diverse candidates.

Companies like Flipkart, Ola, and Zomato are already prioritizing DEI in their hiring practices. According to a report by McKinsey, companies with diverse workforces are 35% more likely to outperform their less diverse peers.

Trend #4: Upskilling and Reskilling

With technological advancements happening at a rapid pace, Indian companies are recognizing the need to upskill and reskill their existing workforce. This includes:

• Online learning platforms: Companies are investing in online learning platforms to provide employees with access to relevant courses and training programs.
• Mentorship programs: Companies are establishing mentorship programs to pair employees with experienced mentors who can guide them in their career development.
• Internal job postings: Companies are encouraging internal mobility by posting job openings internally, allowing employees to explore new roles and responsibilities.

According to a report by LinkedIn, 94% of Indian employees are willing to spend time learning new skills, but only 27% of companies provide adequate training opportunities.

Trend #5: Employer Branding and Candidate Experience

Indian companies are recognizing the importance of employer branding and candidate experience in attracting and retaining top talent. This includes:

• Employer value proposition (EVP): Companies are developing a clear EVP that outlines their unique culture, values, and benefits.
• Candidate-centric job descriptions: Companies are writing job descriptions that are candidate-centric, highlighting the opportunities and challenges of the role.
• Personalized communication: Companies are using personalized communication to engage with candidates throughout the hiring process.

According to a report by Glassdoor, 75% of Indian job seekers consider an employer’s brand and reputation before applying for a job.

In a nutshell

The Indian talent acquisition landscape is undergoing a significant transformation, driven by technological advancements, shifting workforce demographics, and evolving business needs. By embracing these 5 trends, Indian companies can stay ahead of the curve and attract, retain, and develop the best talent in the industry.

As the HR head of Cardinal HR Services, I believe that it’s essential for Indian companies to prioritize talent acquisition and development to drive business growth and success. By leveraging AI, virtual interviews, DEI, upskilling, and employer branding, companies can create a competitive edge in the job market and achieve their business objectives.

Recommendations for Indian Companies

1. Invest in AI-powered recruitment tools: Automate routine tasks and focus on high-touch, high-value activities.
2. Develop a virtual interview strategy: Use digital platforms to conduct interviews and reduce the need for in-person meetings.
3. Prioritize DEI in hiring practices: Remove bias from the hiring process and create a diverse